Communications Project Manager
CITY OF FAYETTEVILLE-HR
Fayetteville, AR
Full-time
Advertising / Marketing / Public Relations
Posted on November 27, 2021
COMMUNICATIONS PROJECT MANAGER - WEB
Salary
$47,132.80 - $70,408.00 Annually
Location
Fayetteville, AR
Job Type
Full Time
Department
COMMUNICATIONS/MARKETING (055)
Job Number
01886
- Essential Job Duties
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- Provide good customer service to both internal and external customers, maintain positive and effective working relationships with other City employees (especially members of their own team), and have regular and reliable attendance that is non-disruptive.
- Develop and maintain collaborative relationships across multiple City departments; provide thoughtful, actionable and proactive guidance and support to City departments.
- Collaborate with the Director of Communications and Marketing and associated staff to achieve strategic communications and public relations goals and objectives.
- Respond quickly and reliably to emergency communication needs, including those falling outside of normal working hours, on weekends, holidays, etc.
- Serve as the City’s subject matter expert for internal and external digital properties and content management systems; stay up-to-date on new trends, approaches and issues; guide cross-departmental staff on web content best practices; participate in and advise on related policy matters within the City.
- Serve as author, designer and publisher for home page and key landing/informational pages on the City’s intranet, website, Speak Up and other web properties; train and assist City staff in developing departmental content for these web properties.
- Continuously maintain and improve content and search engine optimization (SEO) of the City’s web properties; research and prepare analytical reports for the City’s website and social media pages.
- Conduct regular, recurring content reviews with departments and provide periodic audits of City web properties to ensure links are working properly, pages are free from grammar or other errors, pages are ADA compliant and information is written at an accessible level for ease of understanding.
- Work with IT and vendors to support, maintain and expand website functionality and ensure access to efficient tools and processes to gather information and data from the public; this could include forms, questionnaires/surveys or any process that increases efficient public interaction with the government.
- Write, edit and publish media releases that adhere to AP style and follow City best practices and protocols.
- Create assets and materials to effectively promote City news, information and events to the public. This may include print materials, photos, landing pages, video, graphics, flyers, posters, signs, questionnaires, mailers and more.
- Oversee work contracted to external vendors where necessary. Work directly with vendors and other materials producers to ensure quality, timeliness and on-budget delivery of work. This includes ensuring appropriate uses of the City’s official seal, logo, emblems and graphics.
- Prepare and/or edit talking points, statements, reports, presentations and other materials as needed to support City administration and staff needs.
- Assist with processing and responding to Freedom of Information Act (FOIA) requests.
- Assist with providing responses to media inquiries and requests.
- Exercise good judgment, professionalism and decision-making; manage time efficiently and adapt to varying levels of supervision and direction.
- Provide City committee staffing and support as assigned.
- Perform other duties as assigned.
- Secondary Job Duties
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- Secondary duties as assigned.
- Minimum Qualifications
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- Bachelor’s degree from a four-year, accredited college or university in Communications, Public Relations, Journalism, English or related field.
- Five years of professional experience in a public relations, strategic communications or related role with one year of project management experience.
- Previous experience working on content management systems for an organization or brand and the ability to become proficient with the CivicPlus Content Management System.
- Ability to create or edit graphics and visual assets through current design software.
- Possess a valid driver’s license.
- Must successfully pass criminal background check, including but not limited to convictions, guilty pleas, or no contest pleas to violent offenses, theft offenses and any offense under A.C.A. § 21-15-103.
- Demonstrated experience and competence in professional writing, proofreading, content editing; excellent command of grammar and AP style.
- Demonstrated experience creating content for multiple audiences and channels.
- Proficient with existing social media channels and tools; ability to become proficient in new and emerging channels and tools.
- Ability to effectively operate standard office equipment.
- This position requires the ability to adhere to the following work schedule expectations: during daily regular work schedule of 8 a.m. to 5 p.m. Monday through Friday; during occasional other times outside of daily work schedule to support City business; during weather, disaster or other emergencies.
- This position must comply with standards and certifications for access to the City’s technology infrastructure as specified by the Federal Emergency Management Agency (FEMA) and the Criminal Justice Information System.
- Must have physical abilities to communicate effectively with others verbally (including on the telephone) and in writing; and understand others’ communications, both verbal and in writing. While performing the functions of this job, the employee is regularly required to sit; move from location to location; use hands to finger, handle or feel; manipulate computer keyboard; and reach with hands and arms. Specific vision abilities to accomplish computer and office work. Frequent light lifting and carrying of up to 10 pounds. Occasional lifting and carrying of up to 20 pounds.